Behind Jore Copenhagen is Josephine Reich, who launched the brand in December 2019. The name ‘Jore’ is an abbreviation of the designer’s first and last name, since there is a close connection between Josephine herself and her designs in Jore Copenhagen. Josephine Reich’s biggest source of inspiration is the vintage style, which helps make Jore Copenhagen a brand that is playful in its visual identity when it comes to form, colours and materials – a style that especially comes through in Jore Copenhagen’s iconic stripes. Jore Copenhagen designs interiors for the woman who dares to stand out from the crowd and wants to make her home feel personal and unique. That’s why you’ll only see new collections and products launched at Jore Copenhagen when the perfect idea comes to mind and something unique can be designed.